David Lance New York

The Book

For many clients, David Lance New York provides a service not found anywhere else: an invention of David’s own he calls, “The Book.”

The Book is a man’s ultimate guide to dressing well, custom-created for each client based on his tastes, professional demands, and social commitments.

Inside The Book, each suit, shirt, tie, jacket, and pair of pants that is created by David Lance New York is given a code. Those codes are then used throughout The Book in different combinations-- a sort of prescriptions for style-- along with photos. Every page presents a different option for dressing and a list of the proper occasions for wearing it.

Guess work and time-consuming selections are eliminated for our clients who prefer to leave the guesswork of daily wardrobe selection to us.